This page shows which websites and brands ChatGPT cites most frequently in its responses. Based on over 90,000 analyzed prompts across multiple industries and languages. Updated monthly.
This page shows which websites and brands ChatGPT cites most frequently in its responses. Based on over 90,000 analyzed prompts across multiple industries and languages. Updated monthly.
As the most widely used large language model globally, ChatGPT by OpenAI has developed distinct citation patterns that matter deeply to anyone working in Generative Engine Optimization (GEO). The data on this page, collected by Sorank across over 90,000 prompts, reveals which domains and brands ChatGPT references most frequently, and how those patterns shift month over month.
ChatGPT draws from its training data and, when using browsing capabilities, from live web results. Its citation behavior tends to favor well-established, high-authority domains. Institutional sources, major news outlets, and large reference platforms such as Wikipedia consistently rank among the most frequently cited. This is not accidental: OpenAI has tuned ChatGPT to prioritize sources that are broadly recognized as trustworthy, particularly for factual and informational queries.
One notable pattern in ChatGPT's citation data is its strong reliance on content-rich platforms. Video platforms like YouTube appear when queries involve tutorials, reviews, or how-to content.
Compared to models like Claude, Gemini, or Perplexity, ChatGPT tends to cite a narrower set of highly authoritative domains more repeatedly. While Perplexity provides inline citations for nearly every claim, ChatGPT is more selective, often consolidating its references to a handful of trusted sources per response. This concentration effect means that top-ranking domains in ChatGPT citations hold disproportionate visibility.
For marketers, SEO professionals, and content strategists, understanding ChatGPT's citation preferences is essential for optimizing content that gets recommended by AI. If your domain appears frequently in ChatGPT responses, you are capturing a new form of organic visibility that exists outside traditional search engine results. Tools like Sorank help track this visibility systematically. The monthly breakdowns on this page reveal that ChatGPT's citation landscape is not static -- monitoring these trends gives a comprehensive view of how AI models are reshaping online visibility.