Top domains mentioned by AI in Insurance
The most mentioned domains in each model's responses, all periods combined.
Platform mention trends in Insurance
Monthly tracking of major platforms in AI responses.
LLM comparison
Mention volume and trends by model.
Key figures
The 20 websites most cited by AI in Insurance
| Rank | Domain | Citations | per 100 answers |
|---|---|---|---|
| 1 | finma.ch | 131 | 8.73 |
| 2 | lelynx.fr | 110 | 7.33 |
| 3 | bupa.co.uk | 101 | 6.73 |
| 4 | comparis.ch | 91 | 6.07 |
| 5 | aviva.co.uk | 84 | 5.60 |
| 6 | lesfurets.com | 81 | 5.40 |
| 7 | vitality.co.uk | 80 | 5.33 |
| 8 | axahealth.co.uk | 74 | 4.93 |
| 9 | moneyhelper.org.uk | 72 | 4.80 |
| 10 | wpa.org.uk | 70 | 4.67 |
| 11 | bag.admin.ch | 65 | 4.33 |
| 12 | meilleurtaux.com | 62 | 4.13 |
| 13 | moneyland.ch | 62 | 4.13 |
| 14 | assurland.com | 61 | 4.07 |
| 15 | biba.org.uk | 53 | 3.53 |
| 16 | lecomparateurassurance.com | 52 | 3.47 |
| 17 | axa.ch | 49 | 3.27 |
| 18 | Trustpilot | 46 | 3.07 |
| 19 | swisslife.ch | 45 | 3.00 |
| 20 | economie.gouv.fr | 44 | 2.93 |
Rankings are rebuilt from monthly rankings: the counts at the end of a list can be minimums. Industry: the business of the analyzed website, classified by Sorank. Data since July 2026.
Platforms most cited by AI in Insurance
Frequently asked questions
Which websites do AI assistants cite for Insurance businesses?
finma.ch (8.73 citations per 100 answers), lelynx.fr (7.33) and bupa.co.uk (6.73), across 1'500 answers from ChatGPT, Claude, Gemini, Grok and Perplexity about Insurance businesses since July 2026.
Which platforms do AI assistants cite in Insurance?
Trustpilot (2.40 citations per 100 answers), YouTube (0.67) and Microsoft (0.20).
Where do these figures come from?
From the questions Sorank asks AI assistants every week to track the visibility of its clients' websites: 387'471 answers since August 2025. Only aggregated figures are published; no client is named. Method
